Our Story

Hi, I’m Reggie Carter and I am the owner of Must be Ruff dog treat bakery. We are based out of Brooklyn Park, Minnesota and are happy to serve our neighboring communities in the Twin Cities. 


In early 2021 when I created the company, we had recently welcomed Kirby, a black and tan European Doberman to our family. We wanted Kirby to be healthy and to live her best life and one way to do that was to hand-make all of her food and treats. Growing up on a farm in Mississippi, I knew that I wanted Kirby to be as healthy as the dogs and animals I was surrounded by as a kid. 


So I set out to find a way to make treats that were high-quality and loved by dogs in Minnesota. After sourcing the ingredients, testing new recipes, and hoping for Kirby’s approval, Must be Ruff was born. Thanks to the community, we have been able to bring these treats to hundreds of dogs and you can find our treats in stores, breweries and farmers markets in the metro area. 

We hope to meet you at our next event!